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Read more →Athens County Humane Society raises rescue funds with a spokesanimal photo vote in which each $1 donation acts as a vote.
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Athens County Humane Society, a charity whose mail reaches it at P.O. Box 765, Athens, OH 45701, runs the Underdog Rescue Brew Spokesanimal Contest as a summertime fundraiser. In 2025 the society hosted this spokesanimal vote at https://www.gogophotocontest.com/underdogrescuebrew through GoGo Photo Contest, and the ballot copy set the scene with the headline "Jackie O's to the Rescue!" followed by "We're at it again!". Those lines mark the campaign's shape: for the second year, the society brewed a small batch limited beer called "Underdog" and wrapped a public vote around the release to support what it calls the critical rescue work at the heart of its mission.
The spokesanimal piece gives the beer campaign a face. Supporters back a photographed animal, dollars convert into votes, and the entrant who finishes on top carries the spokesanimal title.
| Item | Detail |
|---|---|
| Organizer and sponsor | Athens County Humane Society |
| Sponsor address | P.O. Box 765, Athens, OH 45701, United States |
| Platform | GoGo Photo Contest (gogophotocontest.com) |
| Ballot address | https://www.gogophotocontest.com/underdogrescuebrew |
| Market | Athens, Ohio |
| Format | Public spokesanimal photo vote tied to a limited beer release |
The campaign publishes no roster naming the animal categories supporters choose among; confirm on the live ballot each cycle.
Confirmed editions of the Underdog Rescue Brew programme cover 2024 and 2025, and the society's "at it again" copy frames the 2025 running as the second consecutive summer. That pairing is what earns the contest its annual tag; a third summer has not been announced by the society yet.
Dates for 2025 came straight off the ballot. The submission period opened at 8:00 AM Eastern Time on Tuesday, July 15, 2025 and ran to midnight on Thursday, July 31, 2025. Voting then opened at 8:00 AM on Tuesday, July 29, 2025 and closed at midnight on Monday, August 11, 2025.
The society's own event listing split those stages slightly differently, showing an entry close of 11:59:59 PM on Monday, July 28, 2025, shortly before the ballot's printed submission end. Where the two differ, the contest ballot is the document supporters actually vote through.
| Stage | Window (Eastern Time, 2025) | Printed where |
|---|---|---|
| Submission period | Tue, July 15, 8:00 AM to Thu, July 31, midnight | contest ballot |
| Entry close, organizer listing | Mon, July 28, 11:59:59 PM | society event page |
| Voting period | Tue, July 29, 8:00 AM to Mon, Aug 11, midnight | contest ballot |
The Underdog Rescue Brew voting window plays out entirely inside the GoGo Photo Contest entry grid for the Athens County campaign. A supporter arrives during the voting window, opens the View Entries area and scrolls the photographed animals in the running. Backing an entrant means giving through the ballot's donation channel, and the page states the exchange rate plainly: "Each $1 donation counts as 1 vote." Every dollar given therefore does double duty, registering support for an animal and funding the society's rescue work at the same time.
The ballot's navigation carries Participate, View Entries, Contest Rules, Prize Rules and Sign In tabs, so the detailed terms sit a click away from the entry grid. What the open page leaves unsettled is the fine print around giving: no ceiling on how much a single supporter may donate, nothing about whether an account is required before giving, and no wording on who may take part. Those points belong to the contest's own rules documents rather than to the campaign summary.
A footer credit to GGPC, LLC at the bottom of the ballot ties the page to the platform's operator.
Ballot-watchers in Ohio have plenty of company across the state. The route map includes Best of Ohio, the statewide catch-all; Best of Cincinnati, the CityBeat readers' poll; the CBUS Top Picks Community Choice Awards in Columbus; the Akron Community's Choice Awards; 97.1 The Fan Pizza Madness Columbus from the sports-radio side; and the Best in Ohio Business Awards.
Set beside those neighbours, the Underdog Rescue Brew ballot looks little like them. Its subject is a rescued animal rather than a restaurant, station or company; its market is Athens rather than a metro radio footprint; and its vote currency is donated money rather than a free click. Those differences change campaign maths for entrants, since rallying support means organising gifts, not reminding people to click day after day.
For supporters weighing several Ohio ballots at once, the practical distinction is cost and cause: participation here turns into charity revenue for Athens County Humane Society, which shapes how entrants run their campaigns.
Because votes here are purchased with donations, building support means organising giving rather than chasing clicks. Moves that fit this ballot: recruit donors before the voting window opens so gifts land early, send supporters the direct link to your animal's entry page instead of the ballot homepage, and keep the push running until the closing midnight. Pooling smaller gifts among friends stretches a budget, since the dollar-to-vote rate treats every giver identically.
The society publishes no guidance on outside vote assistance, so any third-party help rides on whatever the Contest Rules tab says in the year you compete. Background on how promotion services operate across public ballots sits in the promotion guide.
Visit https://www.gogophotocontest.com/underdogrescuebrew while the voting window is live.
Open the View Entries tab and look through the photographed animals seeking the spokesanimal title.
Select the entrant you want to back.
Complete the donation step, where each $1 given registers as a vote for that animal.
14 answers covering legality, delivery, quality, pricing and platform specifics.
Last reviewed June 2026. Contest dates, rules and vote caps change each season — always confirm the current rules on the official contest page before you vote.
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